Peter Gassiraro

Managing Partner

New York

Peter leads Durable’s Client Services and Strategy practices and also runs the New York office. His background includes marketing research, advertising, and television.

Having served in many digital roles including Information Architect, Project Manager, Business Analyst, Engagement Director and Key Client Partner, Peter has strong opinions about what it takes for a digital agency to be a long-term trusted adviser to its clients. What's most important is a strategic perspective stemming from a deep understanding of a client's business, coupled with an agency work ethic that emphasizes collaboration and craftsmanship in a supportive environment.

Peter attended New York University (Marketing) and is a WPP Maestro graduate.

Peter has worked with:

  • HP
  • American Express
  • IBM
  • Nabisco
  • Procter & Gamble
  • Phillip Morris USA
  • NAACP

Ask him about:

Perfecting Tarte Tatin.

Peter’s areas of focus

Peter’s stories